Always worth reading Martin Butler's reports and this "Business Analytics Maturity Model" commentary is no exception. 

Butler emphasises that unless analytics are embedded in enterprise applications and workflows you can say goodbye to any productivity improvements.

This is a case I have made over time- see "Why all apps should be analytics apps" . For a light-hearted ( but actually insightful) approach to embedding analytics see BAKING IN ANALYTICS

Two excellent examples of analytics vendors that enable enterprises and ISVs to embed analytics are:-

1) Logi Analytics- referred to by Butler as " mature, well respected embedded analytics platform".

2) Carto- creating real value from location-based data integrated with enterprise data and providing embedded and complete spatial data solutions.