WhereasAmazonwas once the bastion of startups who tended to use it until they were big enough to launch their own data centers, an astounding number of enterprises are now choosing to move their apps and data toAmazonand shut down some, or all, of their data centers. Amazon says it now has more than 1 million active customers including some of the biggest companies in the world.
But here's an interesting tidbit that should have competitors even more worried. As Amazon adds more customers and each one asks it to add new features, AWS is actually accelerating in adding stuff to its cloud. In 2015, it added 750 new features, nearly 3 times as many as it had added in 2013. In 2016, it has so far added 1,000, or three new features every day.