Here's an industry that punches way below its weight when it comes to advancing the interests of its customers through innovation. So why is it such a Luddite when excellent transformational technology already exists?
Insurance represents a huge opportunity that has yet to see real innovation. The U.S. insurance industry is the largest in the world in terms of revenue, with net premiums surpassing $1.2 trillion. At the same time, the major players have some of the lowest Net Promoter Score (NPS) ratings of any industry, meaning the companies do not inspire satisfaction or loyalty in their customers.