Reality starts to bite! The costs of maintaining networks of connected devices are significant. To be viable the marginal revenues of connecting devices must exceed the marginal costs.

This restricts IoT to suitable use cases which this report highlights. 

The going could be tough for new players entering the space though, as the report found that 40 percent of IoT customers prefer to get their IoT services and applications through traditional and well-established companies. The top three things they look for in an IoT vendor are functionality, reliability and integration. End-to-end solutions are key and security vital- the potential weak spot of connected devices.